Bagels & Co. Launches College Ambassador Program Across Eight University Campuses
Student-led initiative expands brand awareness, strengthens community connections, and supports the brand's growing franchise network
September 30, 2026 — Bagels & Co., the growing bagel and café concept known for its authentic Brooklyn-style bagels, signature house-made schmears, and freshly prepared breakfast and lunch offerings, has launched a College Ambassador Program across eight university campuses in Florida, Ohio, and Pennsylvania.
The initiative brings together student ambassadors who serve as on-campus representatives for Bagels & Co., introducing the brand to fellow students and creating connections with campus organizations, athletic teams, and student communities.
The program launched this fall at eight universities:
- Nova Southeastern University
- Florida State University
- University of South Florida
- University of Florida
- The Ohio State University
- Drexel University
- Temple University
- University of Pennsylvania
Through participation in game days, campus events, and student organization activities, ambassadors are helping integrate Bagels & Co. into college life. The program also creates opportunities to introduce the brand's catering offerings to fraternities, sororities, athletic programs, and other campus organizations.
Unlike traditional advertising campaigns, the College Ambassador Program emphasizes authentic, peer-to-peer engagement. Student ambassadors use their firsthand knowledge of campus culture, student interests, and university traditions to develop creative ways to connect Bagels & Co. with their communities.
"Our student ambassadors understand their campuses and know how to create meaningful connections with their peers," said Kevin Armantout, Bagels & Co. "We're excited to give them the opportunity to bring their own ideas and energy to the program while introducing more students to the Bagels & Co. experience."
Building Brand Awareness and Supporting Franchise Growth
The College Ambassador Program reflects Bagels & Co.'s broader commitment to investing in brand-building initiatives that support its expanding franchise network. By developing creative, community-focused marketing programs, the company is working to increase consumer awareness, encourage trial, and create new opportunities for customer engagement and local restaurant sales.
For current and prospective franchisees, initiatives like the College Ambassador Program demonstrate the brand's approach to marketing beyond traditional advertising. The program creates opportunities to strengthen local market presence, develop catering relationships, and connect with consumers through trusted voices within their communities.
As Bagels & Co. continues expanding into new markets, programs that combine brand-level marketing strategy with local community engagement will remain an important part of its approach to building customer relationships and supporting restaurant growth.
With the fall semester underway, ambassadors are already participating in campus activities, developing relationships with student organizations, and identifying new opportunities to bring Bagels & Co. to university communities.
About Bagels & Co.
Bagels & Co. is a growing bagel and café concept serving authentic Brooklyn-style bagels, signature house-made schmears, freshly prepared breakfast and lunch sandwiches, coffee, and specialty beverages. With locations in Pennsylvania, Ohio, and Florida, Bagels & Co. combines traditional bagel craftsmanship with a modern café experience, offering dine-in, takeout, digital ordering, delivery, and catering.
For more information about Bagels & Co. and its franchise opportunities, visit www.bagelsandco.com.
